CHALLENG

Pepsi tasked us with creating a unique corporate event for executives from both Pepsi and Subway in México, hosted at a hotel. The goal was to deliver an immersive and memorable experience.

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SOLUTION

We recreated a lifelike Subway store inside the hotel to provide an immersive experience for participants. Attendees enjoyed:

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• Personalized Subway creations: From the aroma of freshly baked bread to the visual appeal of their favorite sandwich ingredients.

• A fully immersive ambiance that captured the essence of a real Subway store.

 

RESULTS

The event was a tremendous success:

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• Engaged and inspired all participants.

• The lifelike Subway ambiance created a memorable experience, fostering networking and collaboration.

• Real-time streaming ensured inclusivity, allowing everyone to participate and maintain a cohesive experience.